20 Aug 2015
This summer GFD subsidiary Art Force sponsored A Creative Economic Development Study assessing the impact of visual art in commercial environments.
The information compiled from Twin Cities business leaders who participated in interviews conducted by college students majoring in business and art has been integrated into a 32 page report.
The Creative Economic Development Study helps quantify the opportunities in the marketplace for both art- related professionals and organizations who utilize their creativity to improve their work environments.
This spring, a market study assessing the impact of visual art in commercial environments is being conducted by business students at the University of St. Thomas and other business schools. Professor Timothy Murray, from the business school of University of St. Thomas, is directing the study.
The market study will focus on organizations and leadership based in the Minneapolis – St. Paul metro area. Based upon research studies that have found art can improve employee productivity and retention, and impact patient outcomes in healthcare, the final report will provide an indication of the awareness of art as an asset. [READ COMPLETE RELEASE]
William Kieger, CEO of General Finance and Development (OTC Markets: GFDV) and President of Corporate Art Force dba Art Force announced today that an option for additional space has been exercised in the Van Buren Building located in the NE Minneapolis Arts District……. Full News Release
Investment in website, sales and marketing and manufacturing
William Kieger, CEO of General Finance and Development (OTC Markets: GFDV) and President of Corporate Art Force dba Art Force announced today that investments are being made in the following areas:
- Website upgrade including art image data-base, project and design room, client, artist and sales rep account records.
- Art Force Academy professional recruitment and learning center.
- Expanded marketing department to increase sales leads and revenue.
- Upgrade of production facility and equipment.
Complete release at OTC Markets
SmartArt Rotating Art Program Features 14 Local Artists at the Venue
MINNEAPOLIS, Minn., Sep. 17, 2014 / — William Kieger, CEO of General Finance and Development (OTC Markets: GFDV) and President of Corporate Art Force dba Art Force announced today that an opening event was held at the Minneapolis Convention Center, currently exhibiting 36 pieces of original art created by 14 local artists. The Minneapolis Convention Center is the first large public venue to subscribe to the SmartArt Rotating Art Program, an online marketplace providing a distribution channel for original art. The program gives any size organization the opportunity to experience original fine art created by local artists on a rotating basis for a monthly subscription fee. Read full news release.